#Clicker for youtube how to#

Discovery metrics: Metrics such as impressions, top searched terms, traffic sources, and CTR shows how people discover your videos and how good is your YouTube SEO.Audience metrics: Metrics such as unique viewers, average views per viewer, and various audience demographics help you understand who watches your videos.Here’s a handy guide on how YouTube recommends your content to viewers.There are 3 sets of YouTube metrics that can help you chart your overall channel performance, identify average trends, and ultimately grow your channel: In that case, we might make 6% our true benchmark – which means we’d need to first meet and then exceed that rate.Ī good click-through rate is ideal, but it’s not the only signal YouTube uses to grade your videos. But across the lifetime of our channel, it’s 6%. Our CTR on the vidIQ channel is 5.1% right now. One note about setting a CTR benchmark: how you do that is totally up to you. Read More: What Every YouTube Creator Needs to Know About Custom Thumbnails and Click Through Rate Will they click your video if it's an hour long? Imagine a viewer coming to YouTube for a quick answer to one question. In some areas of YouTube, viewers can see the length of a video overlaid on its thumbnail. Make sure it’s relevant and reinforces the title for search pages descriptions are highly visible in this area. Do some keyword research to add relevant or trending phrases to your title. Your video’s title is right next to the thumbnail, which gives you another chance to elicit a click.

Make the thumbnail simple but interesting, with text that quickly explains the video’s value. YouTube is counting thumbnail views as impressions, but getting an actual “click” is important for your CTR. Create thumbnails people want to click.This is your starting point from which you'll slowly increase over time. Give yourself a “benchmark” based on your current or all-time CTR.Make sure your channel has enough videos (so YouTube can give you a realistic CTR).Ready to get more video clicks? Here are six ways to boost your CTR on YouTube: New viewers will need more convincing before they click. Or is it decreasing because YouTube is showing your content to more viewers? That could mean you have more impressions but fewer clicks as you reach a new audience.Is your click-through rate high because you don’t have many videos?.No matter what the numbers say, put your CTR into perspective: Compare that to a large channel with 150,000 impressions and 10,000 views. If you’re a small creator getting 100 impressions per video, it only takes a consistent 20 viewers for a 20% click-through rate. Slow and steady improvements will take you where you need to be.Īlso, be careful about how you interpret YouTube's general CTR range. YouTube's general range for CTR is just extra information if you're at 2%, don't fall in love with idea of reaching 10% anytime soon. Is your CTR within this range? If so, don't set wild expectations for yourself. What Is a Good Click-Through Rate?Īt one point, YouTube stated that “half of all channels and videos on YouTube have an impressions CTR that can range between 2% and 10%.” Scrolling down further reveals a chart showing how many impressions we received in that period. As you can see, our CTR is 5.1% for the last 28 days. The graph above is from the vidIQ channel. It shows your rate over time, and you can hover over the play buttons to see which videos produced certain rates: Adjust the period selector (seven days, one month, three months, one year, or the lifetime of your channel).

Next, you’ll see a graph showing impressions, impressions click-through rate, views, and unique viewers.

Click Analytics in the left navigation menu.

#Clicker for youtube how to#

How to See Your Click-Through Rate In the YouTube Studioīefore you try to increase your CTR, figure out what your current percentage is. So if 30 people clicked on a video, but 1,000 saw the thumbnail overall, you’d have a click-through rate of 30%. Here’s the click-through rate formula: number of clicks / number of impressions x 100 = CTR.